EVENTS
by Stephen Tarpey
The shear number of shows in America
now is becoming out of hand now. There
is one nearly every weekend, some of
the organisers only worry about getting
the vendors to the show and forget
about the promotion of the event and
getting the local vape shops to their
event to ensure the is longevity of the
show in the future and sales for the
exhibitors. Some shows also forget the
importance of advocacy and educating
the public, this is key as this will ensure
the longevity of this industry. On both
of these counts vaper slam are second
106 ISSUE 05 VAPOUROUND MAGAZINE
to none. They deliver foot traffic to the
shows, they ensure local vape shops
attend and ensure the people who attend
are educated on the current advocacy
issues.
So much so that free giveaways were
done differently, raising awareness of the
plights affecting the Vaping industry.
Rather than giving away free samples,
the samples were given to an advocacy
groups and the companies were invited
to make a donation to advocacy groups,
these advocacy groups would give a
talk to people on the main stage, they
would then give vouchers to the general
public. Afterwards the vouchers could be
redeemed at the advocacy stand where
members of the public could gain more
access to the groups.
Whilst this could be thought to drain
atmosphere this wasn't the case at all
and I take my hat off to Freeze and
Mooch at vaperslam for what they are
trying to achieve.
As for the show, once again a great
atmosphere and it delivers on every
aspect, well done guys, keep up the
good work.