NIC SALTS
MORE EFFECTIVE THAN
PREVIOUSLY THOUGHT
N
A new study claims to show that vaping salt-based nicotine
could be more beneficial to smokers wanting to quit
with the aid of an e-cigarette.
icotine salts have been credited with giving
a similar sensation to smoking a cigarette,
and their popularity among new vapers has
driven a whole new element to the
vape market.
Just how effective salt-based nicotine is in smoking cessation
has most recently been backed up by a new peer-reviewed
clinical study.
The main findings from the research, published in the Internal
and Emergency Medical Journal, suggest that vaping nicotine
salts closely replicates the delivery of nicotine provided by
smoking cigarettes.
The research also found that almost one third of British
smokers (29 percent) are looking to switch to vaping in 2019.
Researchers also monitored for any adverse effects of vaping
nic salts but found none to exist.
Dr Grant O’Connell, Head of Scientific Affairs at Imperial
Brands and one of the authors on the study said: “Our
clinical findings suggest that e-vapour devices with a higher
concentration of nicotine in nicotine salt form may be
more effective – and more appealing – to adult smokers
switching from cigarettes to vaping.”
While there is a growing consensus that vaping is substantially
less harmful than smoking, especially in countries such as
the UK which backs vaping as a viable smoking cessation
aid, this study shows that a minority of smokers have fully
By Staff Reporter
made the transition to vaping. In the UK, there are an
estimated 7.4 million adults who continue to smoke cigarettes.
Dr O’Connell added the mainstream media’s approach
to vaping in the UK may not be helping the situation:
“While conflicting information in both the scientific press
and mainstream media may be deterring many smokers
from even trying vaping, both this study and real-world
evidence suggests that current e-vapour devices may not
be providing smokers with the full satisfaction they derive
– and in many cases require – from cigarettes.”
“In our study, the myblu Intense 40 mg/mL nicotine
salt product had the closest nicotine uptake profile to
cigarettes, while also providing the greatest relief in
subjects’ desire to smoke. However, under current EU
regulations this product is not permitted. This potentially
limits the effectiveness of vaping as a smoking substitute,
especially in the case of heavier smokers – a view shared
by the UK Government’s House of Commons Science
and Technology committee.”
This latest research follows a growing consensus that vaping
is substantially less harmful than smoking and comes on the
heels of Public Health England’s recent video campaign
showing the effects of vaping versus smoking on the lungs.
“Our clinical findings suggest that e-vapour devices with a
higher concentration of nicotine in nicotine salt form may be
more effective – and more appealing – to adult smokers”
34 | VAPER EXPO SHOWGUIDE