FEATURES
A global player in high quality vaping products for adults announces major structural changes and new product launches across several markets worldwide .
Since the launch of its very first product – the Original 1500 puffs classic in the USA Market early 2019 , XTRA VAPE continues to grow from strength to strength , offering vaping solutions that meet and exceed both industry and customer expectations . Over the last couple of years , the company has grown to now include over 5 variants of its product to cater to differing consumer segments .
During the pandemic , XTRA VAPE has been known to actively support both local and international vaping communities by ensuring a safe and reliable uninterrupted supply . With 2022 now firmly underway , XTRA VAPE has engaged in several changes and new product launches , in addition to some very exciting news about new market entries .
In late 2021 , the management of XTRA VAPE has taken the decision to relocate its corporate headquarters to Dubai , UAE . The UAE has been XTRA VAPE ’ s key growing market following the US and continues to be its primary platform for expansion and product growth . With a vibrant business community , enhanced regulations and its proximity to Europe and Africa , XTRA VAPE will now operate out of Dubai its global business – while maintaining key distribution links in the USA .
Commenting on the move , Omar Fdawi , CEO of XTRA VAPE : “ Moving our operations to Dubai was the logical step in view of the proximity of the country to new markets , logistical and regulatory support . While the
US remains one of our top markets , our aim was to be easily accessible to new opportunities and enhance our supply chain ”
“ The UAE has also been progressive in combating and minimizing the impact of Covid . This was also a factor that led us to the shift , in addition to the enhanced business environment and speed to conduct and expand our business ” – he added .
2021 has been a growing year for XTRA VAPE vs 2020 in both sales and expansion . 2021 has seen XTRA VAPE actively register and launch in new markets . These include :
- The UAE
- Kuwait
- Jordan
- Russia
- The United Kingdom and EU ( Via TPD )
The company is further working to complete its compliance for other markets in both the Middle East and Eastern Europe .
Additionally , 2021 was a milestone year as XTRA VAPE won the Best Disposable Vape category at the annual Vapouround Awards held in Dubai on the back of the Dubai World Vape Show . The show was the region ’ s first major vaping extravaganza hosting over 150 brands from all over the world and signaling the region ’ s back to business attitude following the pandemic .
“ The EMEA market is rapidly becoming our top export zone with YoY growth in excess of 50 % on a unit basis . These are markets with structured regulations and untapped potential . Markets like Saudi Arabia , Russia , Egypt – to name but a few ” Fdawi added .
XTRA VAPE is also pleased to announce the launch of its latest device – FLOW . The device is rated at delivering 5500 puffs aprox . with a rechargeable battery and a capacity of 12ML . It features a directive airflow and switch button and utilizes the most advanced chipset to deliver a unique vaping experience .
The device was officially launched in the USA at Champs Trade Show in Las Vegas followed by the Middle East market the following week . With first production batches sold out , the company is now doubling up on its supply to meet vendor demand .
Flow initially launches with 10 flavors crafted by XTRA VAPE . Flow ads to the growing list of XTRA VAPE ’ s devices and provides an unbelievable value for money to the consumer – while delivering the safest most enjoyable vaping experience of any product in its category .
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