US Service Life May - June 2014 | Page 13

COMPANY PROFILE Inside Edge Real Estate — Opening Doors To Military Home Buying & Renting By Lisa Morris Josefak Owner/Broker of Inside Edge Real Estate Hector Hernandez left a larger real estate firm to launch his boutique Colorado Springs agency in 2008 to provide all his clients in the Pikes Peak region with one-on-one, full-service attention. Realizing military families face unique challenges, Hernandez created niche programs specifically designed for military service men and women including Inside Edge’s Military Appreciation Program that exceeds the industry standards, E-contract capabilities, property management services and special rental options. “Our Military Appreciation Program is a cash-rebate program,” Hernandez said. “We issue a rebate at closing and they can apply that toward closing costs, or buying down their interest rate, which really helps them.” The amount of Inside Edge’s Military Appreciation rebate varies from $450 to near $2,000 depending on the sales price, which is about 25% higher than what its competitors offer. Hernandez explained this is possible because Inside Edge’s overhead is much lower than larger companies. “I am not interested in having a large team of realtors and creating a huge enterprise,” said Hernandez. “For me, it is about the relationships.” Hernandez and his wife, Roujette, who also an owner and director of the agency, work with another full-time agent. “It is very impo