Urology Surgical Market: Industry Research Report 2018-2025 In-vehicle Infotainment Market report | Page 3
In-vehicle Infotainment Market 2025
Publication Month: Feb 2018| No. of Pages: 140 | Report Code:
TIPTE100000796| Category: Automotive and Transportation
The in-vehicle infotainment market segmentation is done on the basis of operating system, interaction type and
connectivity technology. The operating system segment of in-vehicle infotainment market includes the major OS
used to operate the infotainment products that are Microsoft, QNX, Linux and Others. The major interaction types
that are used for interaction by the drivers to operate an infotainment systems are touch-based, voice-enabled,
physically button controlled and gestures. The various connectivity technologies used to connect to the
infotainment systems are Bluetooth, Wi-Fi and NFC based on which the market has been segmented. On the
basis of geography, the in-vehicle infotainment market is analyzed into North America, Europe, Asia- Pacific
(APAC), Middle East & Africa (MEA) and South America (SAM).
As per the automobile associations, the global vehicular population had crossed 1 billion mark in the year 2010
itself which was driven by the aggressive growth rates in India and China in that fiscal year. The rise in the sales
of vehicles and in particular passenger cars can be attributed to the steady increase in the disposable incomes
of consumers. Developing economies witnessed a steady growth in the post-recession era and thus there was
rise in the disposable incomes with consumers. In the western countries where consumers have huge disposable
incomes at their disposal, it has been observed that with the rise of vehicular population, there has been
significant changes in the selection parameters of passenger cars. Cost and fuel efficiency no longer stay as the
primary criterion for purchasing. Instead the purchases more depend on the comfort and luxury provided in the
car. Infotainment systems and the technology inside the car are increasingly becoming important to customers
today.
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