UPS Market Vision Healthcare | Page 10

HEALTHCARE DIGITAL MARKETING TRENDS Only 6% of Exponential change is expected over the next few years. healthcare companies describe themselves as digital-first, compared to an 11% average. Healthcare companies are prioritizing: Source: “Digital Intelligence Briefing: 2017 Digital Trends in Healthcare and Pharma” Jun 2017. Econsultancy + Customer journey mapping & management + Multichannel campaigns + Joining online and offline data “Near me” searches for health-related services grew 2x since 2015. Source: Google Trends Jan 2017 Email [email protected] to hear how NetElixir’s search marketing solutions can help grow your accounts.