Uppercase GDPR Guide - V1 | Page 23

Remember “eat, sleep, sell, repeat”? Why? Well. Here’s the thing. Almost nobody buys after the first contact. It takes time to build a relationship. It takes time for people to trust you. Research shows you’re more likely to make the sale after multiple contacts, yet many businesses give up after just one. “That list must have been total crap, let’s try something else”. Repeat. Do it again. Keep in touch. Use different methods. Use different media. But go again. Just remember to let them opt out. 021 2409065 [email protected] 23