UNSCRIPTED 2024
Irresistible : Why We Can ’ t Stop Eating
The story of ultra-processed food
What happens when a handful of companies , with incomes greater than half the world ’ s countries – and the power to match – control most of the food we eat ? In the last 70 years of industrialisation , cutting-edge food scientists on the planet have worked hand in hand with savvy marketers to influence how we eat . Our food has become hyper-delicious , super convenient , extremely cheap and easily available .
But do the bright packaging , beaming cartoon characters and nutritional health claims hide a dark secret ? More and more scientists agree “ Big Food ” is behind the worst problems with obesity the human race has ever suffered – and they have no intention of stopping .
In this ambitious and pioneering film , industry insiders and experts reveal the science behind their creations . They ’ ll expose whether these industrially created products could be the most significant threat to world health since cigarettes . Packed with revelatory punch and unsettling surprises , it explores the practices of the food industry and investigate whether they put profit over our health .
Duration 1 x 1½ hr
Lion TV and Yap Films for the BBC , UK , in association with All3Media International , CBC , Canada , and ARTE , France