SHOULDERS
The off-the-shoulder/cold shoulder trends prove that this summer will be the defining trend of the summer, so get in on the action. We love this trend because it
focuses on one of the sexiest, forgotten areas on a woman’s body, the clavicle
and highlights it in a subtle, but sexy way. This style is also a win in the tan line
department because it means we won’t have to deal with the annoying strap lines.
The versatility of this style means that you can wear it in dress or top form, not to
mention it’s suitable for all the summer occasions.
Tip: When choosing a necklace to accompany this style, go for a choker style or a
necklace with a shorter chain to allow your shoulders to still be the star.
CONCERT
TEES
The concert tee is back and this time it’s a legitimate fashion piece. Long gone are
the days when the concert tee were a corny display of fandom. Now, our favorite
artists are putting thought into their merchandise like never before. No greater
example is there than Mr. West aka Pablo himself. Kanye’s Pablo surprise popup sold over $1Million in merchandise over a two day period which speaks to
the huge market for thoughtful unique pieces. A honorable mention goes to Justin
Bieber for his dope collaboration with Fear Of God’s Creative Director, Jerry Lorenzo, for his Purpose Tour Merchandise. The heavy metal style font and the monochromatic palette made being a proud Belieber so easy. Classic worn out rock
inspired tees like the classic Guns ‘n’ Roses tees are always the pinnacle of cool.
Tip: Rummage through your parents closet for old vintage tour tees or go out, enjoy
the festivals this summer and hit up the merchandise stands. Go for a monochromatic palette that will be easy to style and try going up a size or two, to achieve
the effortless oversized vibe.
15 Unmatched