You may be thinking, I don’t advertise! You may be surprised of what you find out in this article then, because most people are. Do you buy from Aeropostale, American Eagle, or Aerie? Any store really, that is big on having their name plastered on your shirts, pants, shoes, and jackets? If you do, then you are advertising for people. Every time you wear one of those labeled clothing items, you are advertising for that store! Think about it, when you walk through the store, mall, even your own home, you are showing people the tittle of the store where your clothes are from. I am not saying this is bad; I am just making a point. How many times have you wanted to go buy an Aeropostale sweatshirt because that is what everybody is wearing? There is a 90% chance you wouldn’t even have known what brand of sweatshirt that girl across the street was wearing, except that the word
A-E-R-O-P-O-S-T-A-L-E was glued onto the front. How many times have you gone into one of these stores to buy something because you wanted what that other person had? Think about it, the only reason you went into the store is because of someone else’s shirt? How did you know what store their shirt was from? The tittle on the piece of clothing! Now imagine you are going to go buy a pair of sweatpants with an Aerie label on the front, someone else sees it, decides they want it, goes to
If you do, then you are advertising for people.
Are You Advertising for People?