MKT-438 |
Social Media Marketing |
The adoption of social media in our culture drastically changed how we interact , communicate , and gather knowledge about each other and our world . In this course , students will learn the theory behind social media networks , how customers engage with these platforms , and how companies use this technology to build relationships and reach their audience . Discussions will include Social media strategy by platform and business goals and how to leverage social media across the customer journey . Students will be introduced to industry-utilized social listening and monitoring platforms and have the opportunity to conduct social media audits and post content on their classroom social media page . |
MKT-441 |
Marketing Internship |
This is a 120-hour work experience designed to afford the student a practical experience in the application of business techniques and practices . |
MLS-410 |
Med Immunohematology |
Study of the theory of immunohematology . |
Emphasis is on antigen systems of red cells and |
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antibodies produced against these as related to |
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blood transfusions . Included will be |
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methodologies used , the importance and |
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hazards of transfusion of human blood and |
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blood components , quality assurance , and the |
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regulations governing blood banks . |