Undergraduate Catalog 2024-2025 | Page 318

COMD-115
Introduction to Digital Communcation
Students explore the use of social and digital media as a means to gather information , communicate , consume news , create identities and create communities . Through an examination of the digital divide , privacy and AI , students broaden their understanding of digital and social media . Students develop preprofessional logos and create audio and video content .
3.00
COMD-200
Digital Analytics & Visualization
Students will explore digital analytics , big data , and data visualization while earning a Google Analytics certification . Hands-on projects will focus on campaign tracking , tagging , web traffic measurement , dashboards and more . Opportunity to earn Google Analytics Certification .
3.00 Take CO ( Require
COMD-201
Mobile Content Creation
Students are introduced to the creation of visual and audio content for use on social and digital media platforms utilizing the same smart phone they use everyday . Basic skills such as framing , composition , audio quality and website development will be covered in theory and with hands-on application . Students will host projects on their own websites . Smartphone and APP purchase required .
3.00 Take CO Previous