Undergraduate Catalog 2024-2025 | Seite 220

Digital Communication
Bachelor of Science MBA4 + 1
2024-2025 curriculum
COMD . 41MBA . BS
A student must complete the course and credit requirements as defined on this curriculum sheet to be a candidate for the Bachelor of Science in Digital Communication with MBA 4 + 1 option . Additional policies and procedures may be found in the current University Catalog .
GMercyU : Growing Mercy Connections GENERAL EDUCATION AND CORE CURRICULUM General Education - Credits
Skills for Exploring - 6 credits
Pre-Requisites - 6 credits
MAJOR
COMD115 Intro to Digital Communications 3 UNV100 GMercyU Success 2 COMD201 Branded Digital Content 3 UNV101 GMercyU Service 1 ENG101 College English 3 Social Media & Digital Communications Core - 30 credits
COMD200
Digital Analytics & Visualization
3
Signature Seminar - 6 credits
COMD206 Public Relations
3
Online Content and Search Engine
Seminar
3
COMD300
Optimizaition
3
Seminar
3
COMD301
Storrytelling Through PodcastsPodcasting
3
COMD302
Video Storytelling & Production ∞ Editing
3
Exploring Society and Global Diversity - 9 credits
COMD4000 Capstone
3
HIS Elective
3
COMD405
Internship
3
PSY Elective
3
CIS350
Multimedia
3
SOC Elective
3
CIS424
Web Design II
3
COMD310 DigCom Crew Poduction
3
Exploring the Natural World , Mathematics and Technology - 9 credits
MBA 4 + 1 Pre-Reqs - 24 credits
CIS114
Web Design I
3
BUS101
Business Issues and Trends
3
Math Elective
3
ACC105
Accounting I
3
BIO , CHEM , PHY , or SCI Elective
3
ACC106
Accounting II
3
ECN102
Microeconomics
3
Exploring the Spiritual World - 9 credits
BUS209
Business Stats 1
3
PHL Elective
3
BUS310
Finance
3
RS Elective
3
MKT207
Principles of Marketing
3
RS or PHL Elective
3
BUS205
Pinciples of Management
3
Exploring the Arts and the Imagination - 9 credits
Major Electives 3 credits
ENG200
Public Speaking
3
ACC , BUS , COMD , ECN , MKT or SPMT
3
ART , ENG or MUS Elective
3
ART , ENG or MUS Elective
3
MBA 4 + 1 Requirements - Senior Year - 12 credits
MBA610
Strategic Management
3
Open Electives - 8 credits
MBA620
Accounting for Decision Makers
3
3
MBA630
Marketing Planning
3
3
MBA640
Managing Business Operations
3
3
Grade / GPA Requirement - The minimum passing grade within the undergraduate major is C ( a grade of C- is not acceptable ). A minimum passing grade in the MBA courses is B ( a grade of B- is not acceptable ). The minimum major GPA is 2.0 , minimum MBA option GPA is 3.0 , and minimum cumulative GPA is 2.0 .
GPA Requirement
The minimum major GPA is 2.0 and minimum cumulative GPA is 2.0 .
Credit Requirements - A minimum of 120 credits is required for the Bachelor degree . Students must complete 132 credits to complete the MBA 4 + 1 option .
Office of the Registrar 8 / 26 / 2024