Undergraduate Catalog 2023-2024 | Page 429

Digital Communication
Bachelor of Science MBA4 + 1
2023-2024 curriculum
COMD . 41MBA . BS
A student must complete the course and credit requirements as defined on this curriculum sheet to be a candidate for the Bachelor of Science in Digital Communication with MBA 4 + 1 option . Additional policies and procedures may be found in the current University Catalog .
GMercyU : Growing Mercy Connections GENERAL EDUCATION AND CORE CURRICULUM General Education - Credits
Pre-Requisites - 9 credits
MAJOR
Skills for Exploring - 6 credits
COMD115 Intro to Digital Communications 3 UNV100 Gmercyu Success 2 COMD217 Digital Media , Culture & Society 3 UNV101 Gmercyu Service 1 COMD201 Mobile Content Creation 3 ENG101 College English 3
Social Media & Digital Communications Core - 33 credits
Signature Seminar - 6 credits COMD200 Digital Analytics & Visualization 3 Seminar 3 COMD206 Public Relations 3
Seminar 3 COMD300
Online Content and Search Engine Optimizaition 3
COMD301 Podcasting 3
Exploring Society and Global Diversity - 9 credits COMD302 Video Production & Editing 3 HIS Elective 3 COMD304 Social Media Policy & Regulation 3 PSY Elective 3 COMD4000 Capstone 3 SOC Elective 3 COMD405 Internship 3
CIS350
Multimedia
3
Exploring the Natural World , Mathematics and Technology - 9 credits
CIS424
Web Design II
3
CIS114
Web Design I
3
Math Elective
3
MBA 4 + 1 Pre-Reqs - 22 credits
BIO , CHEM , PHY , or SCI Elective
3
BUS101
Business Issues and Trends
1
ACC105
Accounting I
3
Exploring the Spiritual World - 9 credits
ACC106
Accounting II
3
PHL Elective
3
ECN102
Microeconomics
3
RS Elective
3
BUS209
Business Stats 1
3
RS or PHL Elective
3
BUS310
Finance
3
MKT207
Principles of Marketing
3
Exploring the Arts and the Imagination - 9 credits
BUS205
Pinciples of Management
3
ENG200
Public Speaking
3
ART , ENG or MUS Elective
3
MBA 4 + 1 Requirements - Senior Year - 12 credits
ART , ENG or MUS Elective
3
MBA610
Strategic Management
3
MBA620
Accounting for Decision Makers
3
Open Electives - 8 credits
MBA630
Marketing Planning
3
3
MBA640
Managing Business Operations
3
Grade / GPA Requirement - The minimum passing grade within the undergraduate major is C ( a grade of C- is not acceptable ). A minimum passing grade in the MBA courses is B ( a grade of B- is not acceptable ). The minimum major GPA is 2.0 , minimum MBA option GPA is 3.0 , and minimum cumulative GPA is 2.0 .
3 2
GPA Requirement The minimum major GPA is 2.0 and minimum cumulative GPA is 2.0 .
Credit Requirements - A minimum of 120 credits is required for the Bachelor degree . Students must complete 132 credits to complete the MBA 4 + 1 option .
Office of the Registrar 7 / 18 / 2023