Buyer Management
We can’t make a sale without a buyer. Managing buyers is therefore
essential to the success of the project and a key price influencer.
When it comes to parting with large sums of money, buyers have a
sixth sense.
They’re also looking for evidence to support the price a seller is
asking. They are looking to satisfy themselves as to just how much
your home is worth or, perhaps more specifically, worth to them.
Handling buyers can be tricky because this is a relationship that
often begins from a cold start. Where there is no history between
agent and buyer there is no relationship and naturally, no trust.
65.