THE URBAN RELEASE bussines
9
IMPLEMENTING YOUR
BUSINESS PLAN
By : Ronic West , CEO / Founder R3unlimited
Welcome Urban Release readers ! I hope you have read the last two articles regarding the startup of your idea to an official business . Now that you have a plan , let ’ s discuss implementation . The official definition of “ implementation ” is the process of putting a decision or plan into effect and execution . I like to keep things simple so implementation means to take ACTION . I capitalized the word action because this is the biggest thing missing from business ideas that never get off the ground . No matter how small or big , be sure to take action each and every day on your plan . It may seem like you are not making progress , but as long as you are being consistent at taking action - that is PROGRESS .
Starting a business takes time . Do you remember the old saying , “ Rome was not built in a day ?” That is very similar to building a business . It is not built in a day . For me , I prefer to use the comparison of school because almost everyone has attended school . On your first day of school , you don ’ t immediately graduate with a degree . You have a process to follow : learn , progress , and then take the action of attending and applying yourself in school . If you don ’ t do these steps , you will not succeed at getting your degree and this is no different than being in business . It will take these same steps to build your business . I see many stop taking action because they believe the first day of their business should be a graduation . This is a misconception that I see and widely exists today . You must take consistent action for a duration of time to implement your business . As you work through your business plan , you want to measure progress . Start by setting certain goals for your business and yourself . Being a business owner will grow you in ways you probably wouldn ’ t think are imaginable . Be sure you keep the goals realistic , measurable , and apply a time frame . We will discuss goal creating in-depth in another article . Setting goals will also help you in taking action and with the implementation of your business .
Another option is creating a strategic plan that goes along with your business plan . I personally just use my business plan and goals during my build , but some like an additional plan of action . If you do decide to write a strategic plan , it should be written with your goals needed to achieve success and be a living , breathable document just like your business plan . If you have both , each plan should be reviewed for changes or updates on an annual or as needed basis . Your business or strategic plan should change because the market is forever changing . What worked when you first started your business may not work a year from now . The main reason why you see businesses fail today is because they never went back and updated their plan of action . You must stay current in the market , but not change the core of your business . For example : remember the old Blockbusters or store fronts where you use to be able to go purchase / rent a DVD or video ? However , because Blockbusters didn ’ t change with the market fast enough , it ended up closing its doors . Blockbuster ’ s definitely had the resources to remain a market giant , but because it didn ’ t move sooner to online options or switch with the market , it closed down . This is what happens with many failed businesses today . They just do not change with the market .
Entrepreneurship or being a business owner is not going to be easy because just like with everything else in life it takes time . I see many people forget this simple step of taking action or get frustrated and stop before they truly get started . This is the first time in history that business deaths outweigh business births . This means less jobs in the near future if things do not change and quickly . New business is the only way that jobs are truly created . So being an entrepreneur or business owner is not the norm , but it is extremely critical for today .
Remember , every business started off small . No one starts as a huge corporation unless they acquired an existing business . ACTION is the most important step in implementing your business during the ups , downs , highs , lows , frustrations , and success . You must remember to always take consistent action . If you read any successful person ’ s story , you will read about the consistent action that they took to reach their ultimate success and you will learn along the way that this is just a part of the process you can ’ t skip . There is no fail proof plan on implementing a business . I guarantee all are unique . You must go through the process to learn what works best for you and your business and remember to take ACTION . Be sure to purchase the next Urban Release issue to continue on with more tips for your business from R3unlimited , LLC .
THE URBAN RELEASE bussines
9