TTG Asia Publications March 2019 Issue | Page 10

TTG ASIA MARCH 2019 REPORT: THEME PARKS 10 Asia’s thrills and spills As some countries anticipate new openings, others see familiar faces upping their game with the help of technology, new rides and attractions. TTG Asia reporters find out what this all means to the travel trade Hong Kong – ruled by duo While Ocean Park Hong Kong and Hong Kong Disneyland (HKDL) remain the city’s key theme parks in the absence of new players, inbound agents are urging greater promotion of these two destinations in South- east Asian markets. Holiday World Tours, managing director Paul Leung, noted that the new developments expected to open this year at both parks “are not huge” and may not be enough to attract new visitor sources or sustain traffic. “After Ocean Park debuted its new hotel (Hong Kong Ocean Park Marriott Hotel) last year, the park doesn’t have many new facilities coming online this year,” said Leung. “Meanwhile, Hong Kong Disneyland suspended the fireworks at night and lost its charm.” Likewise, W Travel, managing di- rector, Wing Wong observed no big change on source of clients, explain- ing that new park additions appear to be driving more repeat visits. Ocean Park plans to launch a ride enhancement, a new ride and a new animal exhibit in the fiscal year of 2019/20. The Lagoon area will also welcome additions including new light shows, a Thai restaurant and Neptune’s Restaurant. Meanwhile, the long-awaited Wa- ter World will be introduced in 2019. Along with the new Ocean Park Mar- riott Hotel, these are expected to put the park in a better position to attract more visitors. HKDL’s vice president for com- mercial strategy Edward Goh told TTG Asia: “We will present a new at- traction almost every year under the ongoing multi-year expansion. This Clockwise from above left: The Kubarango in Sunway Lagoon; HeadRock VR opened 11 VR rides in Resorts World Sentosa; artist impres- sion of Ant-Man and The Wasp: Nano Battle! Singapore – a virtual state of fun While large-scale openings are rare in land-scarce Singapore, the nation has seen a slate of new technological additions to established parks, as well as smaller, contained attractions en- tering the scene. Judy Lum, general manager of Diethelm Travel (Singapore), said such advancements in theme parks have “increased the product range” old, are working to keep things fresh for visitors. Arokia Das Anthony, director at Luxury Tours Malaysia, said theme parks are leveraging augmented and virtual reality experiences to stand out from the competition. He pointed out: “Sunway Lagoon Theme Park in Sunway City, Petaling Jaya, is the oldest theme park in the Klang Valley but it remains relevant and popular as it caters to all ages and segments, including business events. Its Surf Beach, for example, is a popular venue for gala dinners and live concerts. “(Sunway Lagoon) keeps up with times and constantly introduces new attractions and activities in line with current trends and festivities to make it a top-of-mind destination for theme park goers. “(Their efforts) have made it easi- er for us to package Sunway Lagoon into our itineraries,” said Anthony. – S Puvaneswary Malaysia - more fun, longer stays The opening of two new theme parks in Johor, the indoor MCM Studio and outdoor Desaru Coast Adven- ture Waterpark, has helped agents sell extended itineraries that include Malaysia’s southern region. Adam Kamal, general manager at Tour East Malaysia, said Johor was previously a day trip option for fami- lies travelling to Singapore by land, or as for those travelling from Singa- pore to Kuala Lumpur. With the opening of both theme parks last year, it is now easier to promote Johor for one- or two-night stays, especially to Asian families. He said: “They could spend one day in Desaru and another day in Johor Bahru, visiting MCM Studio and other attractions in the city.” Ally Bhoonee, executive director at World Avenues, is promoting Johor as a destination to Middle Eastern families, using the two new parks as a draw. “However, the main challenge is that the destination is not well- known to Middle Eastern travellers, who are more familiar with Kuala Lumpur, Resorts World Genting and Penang,” he said. “There are other theme parks in Johor such as Legoland Malaysia Resort, Sanrio Hello Kitty Town and Angry Birds Activity Park, but those are for young children. “However, MCM Studio and De- saru Coast Adventure Waterpark have opened the destination up to millennials and adults from Asia and Africa, which are also our core mar- kets. Besides the theme park, there are also surrounding attractions that will make appeal to tourists from Asia and Africa such as shopping, soft adventure activities and food.” Meanwhile, theme parks, new and year, Ant-Man and The Wasp: Nano Battle! will debut on March 31, 2019. This will be the world’s first attrac- tion featuring Marvel Super Heroes Ant-Man and the Wasp, and the first Marvel-themed attraction to feature a female superhero as a lead charac- ter, available only at HKDL. The at- traction will appeal to guests of all ages and genders, especially young adults.” On top of these enhancments, agents agreed that more overseas promotion is needed, especially in South-east Asian markets. Leung further called for greater collaboration on package design within the industry. “(Without a push for) group tour business, in- dustry cooperation is vital. This is es- pecially true as OTAs compete head to head with us... Stakeholders such as hotels, airlines and attractions should create packages rather than depend (all on) inbound agents.” – Prudence Lui