Clinique La
Prairie to
open Asian
centre
Clinique La Prairie Spa pool
By Raini Hamdi
Clinique La Prairie, the super-sleek
clinic, spa and hotel in Montreux on
the shores of Lake Geneva, is planning
to open a major wellness centre in an
Asian city, possibly in Singapore, Hong
Kong or Shanghai.
Clinique La Prairie’s CEO, Simone
Gibertoni, told TTG Asia Luxury that
the Asian facility, to be located in the
centre of the city, will include a spa with
“strong aesthetic and medical expertise
consultation, which follows the progress
of clients in the region after they have
been to our Swiss hub”.
The company said over 40 per cent
of its clients are now Asians (including
Chinese). Last year, it saw a 25 per cent
growth from the region.
Seeing that Asia-Pacific markets are
more interested in health and anti-aging
services, Clinique La Prairie wants more
visibility in the region, said Gibertoni.
The company is participating at ILTM
Asia-Pacific this month to meet the
right partners who can understand
well what it offers. “Not many know
that Clinique La Prairie’s strength is
having everything under one roof:
medical clinique, spa, hotel, restaurant,
dieticians, etc. When our guests leave
Clinique La Prairie, they sometimes
tell us that they did not expect such
a wealth of offerings, which means
we have not fully communicated our
enormous value,” he said. Over 60 per
cent return for more, he added.
The priority South-east Asian
markets for Clinique La Prairie are
Singapore, Malaysia and Thailand. “In
terms of the economy, these are really
fast-growing markets,” said Gibertoni.
“They are interested specifically in
“It’s a question of
dedicating time to
your most precious
asset: your health.”
Simone Gibertoni
CEO, Clinique La Prairie
health and anti-aging services, which is
the main focus of Clinique La Prairie.”
The brand has an established history
of innovative, scientific research in
longevity. It has a full medical facility
with 50 doctors in various specialities.
Its most exclusive programme is
Revitalisation, offered since 1931,
comprising a one-week rejuvenation
based its “extract” to restore the body’s
ability to regenerate and discover a
new sense of youth and vitality. It also
launched a Master Detox programme
recently, providing in-depth analysis and
genetics testing for a tailored toxin detox.
Gibertoni said the Master Detox is an
example of how Clinique La Prairie keep
up with current needs while continuing
to offer its classic service. “We notice that
people are starting to take care of their
health at a younger age. This programme
has been created for people who
would like to have a week of wellness
and detoxify their body,” he said.
Some joke that one would feel well
just staying in one of its 35 rooms and
suites in three buildings located in
tranquil surroundings that afford the
most breathtaking views of the Swiss
Alps. Prices, it goes without saying,
are as high as the alps – think tens
of thousands of Swiss francs for the
Revitalisation plan.
But Gibertoni said: “When you
enter the world of Clinique La Prairie,
you will know that you have made an
important decision. It is a question of
dedicating time to your most precious
asset: your health.”
TTG Asia luxury | May 2018 51