Trustnet Magazine 67 November 2020 | Page 20

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TransferWise has already introduced multi-currency accounts that allow users to transfer money instantly between countries at very low conversion fees

effectively becomes a royalty on the growth of the internet .” London-based TransferWise has become extremely competitive by achieving scale and liquidity in the large markets of the US and UK . “ There ’ s value in having that mindshare with customers , which means they could look at delivering services for small-to-medium businesses off the back of that ,” says Slater . TransferWise has already introduced multi-currency accounts that allow users to transfer money instantly between countries at very low conversion fees of between 0.4 per cent and 0.7 per cent . It ’ s a service that bypasses the relatively high conversion fees of banks and builds on TransferWise ’ s reputation for transparency and fair rates among its very loyal userbase . Building trust with consumers has worked well for Affirm , the eight-yearold point-of-sale credit company . Its transparency and fair rates have resonated with millennials and Gen Z , who account for more than half its 5.3 million customers . Affirm allows its retail clients ,
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