SOCIAL MEDIA WITH MEGAN CONDOR
Social Media with Megan Condor , Director of Membership and Marketing at Phoenix Country Club
Boosting Your Social Media Presence as a Troon Coach
In today ’ s digital age , social media has become an indispensable tool for golf coaches looking to expand their reach and attract new students . As a Troon coach , leveraging platforms like Instagram and TikTok can significantly enhance your visibility and showcase your expertise to a broader audience . This article will explore various strategies to improve your social media skills and create engaging content that resonates with golf enthusiasts and potential students alike . We ’ ll discuss the importance of creating short , instructional videos , showcasing student progress , utilizing in-app editing tools , maintaining consistency in posting , engaging with your audience , including calls-to-action , and leveraging trending audio and hashtags . By implementing these techniques , you can build a compelling online presence that not only demonstrates your coaching prowess but also drives instruction and attracts new views .
Create Short , Instructional Videos Develop 3-minute videos focusing on specific golf techniques or tips . These bite-sized lessons are perfect for social media consumption and can showcase your expertise . Use a tripod to film yourself teaching , ensuring stable and professional-looking content .
Showcase Student Progress Film your students ( with their permission ) as they practice or improve their skills . Use these clips to create “ before and after ” videos or highlight successful techniques . Add voice-overs explaining what you ’ re working on and how viewers at home can practice similar drills .
Utilize In-App Editing Tools Both Instagram and TikTok offer robust editing features . Experiment with filters , text overlays , and music to make your content more engaging and polished . This can all be done within the apps , making it easy to create professional-looking content on the go .
Consistency is Key Establish a regular posting schedule to keep your audience engaged . The more time you spend creating content , the more followers you ’ re likely to gain . Aim for at least 3-4 posts per week to maintain visibility and grow your fan base .
Engage with Your Audience Respond to comments , answer questions , and create content based on follower requests . This interaction builds a community around your coaching and keeps viewers coming back for more .
Include a Call-to-Action At the end of each video or in your captions , include your contact information and details on how to book lessons with you . This turns your social media presence into a lead generation tool for your coaching business .
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