Trend Forecasting 6008 by Milda Bendoriute TREND FORECASTING 6008 Milda Bendoriute | Page 44

Canada Goose Details, Accessories and Technologies Everyday items are enhanced with technologies to meet the need of todays consumer needs. Activewear brands like Kjus create high-performance ski jackets with AC Vent technology, controlling the heat and moisture inside. “Upspec panels by using mesh for airflow or fabric infusions, such as CBD, eucalyptus or aloe, for both skin and muscle benefits. Reflective/glow-in-the-dark tapings emulate a hyper- digital feel, while quilting or pin-tuck details emphasise the idea of protection.” (WGSN, 2019) 44 Kjus