TREE AID Update Magazine March. 2014 | Page 2

News and Views I’m delighted to introduce this edition of TREE AID’s Update, which focuses on a crucial area of our work: empowering women. Much of our work across the Sahel is focused on women – women make up roughly 50% of the population yet over 70% of TREE AID’s beneficiaries are women. So why is this so important? One reason is that support is likely to have a greater impact when it is targeted at women. They are most involved in ensuring the household is fed, clothed, healthy and educated. So when support is given to women it is more likely to benefit the whole family and even the wider community. Another reason we target women is that they are often the poorest and therefore the most in need of help. Thirdly, trees are traditionally the concern of women in Africa so involving women is key to the success of tree based projects. For poor rural families in Africa’s drylands, trees are a fantastic resource that provide food, shelter and protection for their land. But these communities also need some cash income to provide basic needs such as medicine, clothing and education. We help women earn income from trees through setting up successful tree enterprises selling tree products such as shea butter, nuts and fruits. You can read more on Pages 4 to 9. But the potential of trees to change women’s and their communities’ lives doesn’t just stop there. On a recent visit to Burkina Faso, I met with a women’s group who told me how TREE AID has helped them form a women’s association to better manage their local trees, not just for today, but for future generations. The new News from Niger Philip Goodwin TREE AID CEO meets with women from a tree enterprise project in Burkina Faso associations mean the women speak up and are more listened to in their local communities, so they are having more say on issues that affect their families. It was a moving experience to witness their passion and energy and to hear their gratitude to all the “invisible” supporters in the UK. Knowing that people like you, thousands of miles away, care enough to support them gives them energy to continue in what are incredibly difficult circumstances. With the continued generosity of our supporters we can make it possible for more women like those in this Update to use trees to transform their lives and communities. Philip Goodwin Chief Executive Front cover image: Ama Awin who runs a shea butter enterprise in Siisi village, Ghana TREE AID Freepost (BS 8866), Bristol, BS2 8ZZ | Tel: 0117 909 6363 Email: [email protected] | website: www.treeaid.org.uk | Twitter: @TreeAid @philipTreeAid | Registered Charity No. 1135156 | Company No. 03779545 2 £18,000 for our work in the Sahel. Thank you to everyone who donated. In Niger, one of the poorest countries in the world, a recent TREE AID study found that more than 90% of households could not meet their food needs for up to half of every year. TREE AID is currently working in Niger running tree enterprise projects with 33 communities helping them meet their food and basic living needs. But in a country where over 90% of the population lives in poverty, we know there’s so many more people in Niger (and also across the Sahel) who could benefit from our help. Ama from Nyansa, Ghana who has been helped by TREE AID Christmas Trees Women and children from a tree enterprise project, Niger Thank you - Radio 4 Appeal Thank you to everyone who supported TREE AID’s BBC Radio 4 Appeal last year. Zoë Wanamaker told the story of Ama who lives in northern Ghana and was struggling to feed her family. TREE AID helped Ama to use tree foods to feed her family and provide an additional source of income to buy food, medicines and help send her children to school. A big thank you to all our supporters and companies who made donations to TREE AID over Christmas. The Christmas Forest sell sustainably grown Christmas trees in London, and for every tree sold they have enabled us to plant a tree in a community in Africa. Supporters were generous once more in their response to our Christmas Appeal, which raised over £30,000. On behalf of the people we help thank you for remembering them at this festive time. Every gift helps TREE AID to continue working across some of the harshest environments on the planet, supporting thousands of villagers to use trees to fight poverty and protect their environment. The appeal helped get our message out to new audiences and raised over 3