TRAVERSE Issue 45 - December 2024 | Page 98

TRAVERSE 98

ADV350 FOR 2025

In 2016 , when Honda unveiled the X-ADV – part bigbore scooter , part adventure motorcycle and clothed in an all-new style of bodywork – a rich vein of desire was opened with a bike that Europe didn ’ t know it needed . As an example of genuine innovation , it has few equals in the past decade .
Its success has more than justified Honda ’ s decision to break that new ground . Taking this inspiration and injecting it into the scooter market , the ADV350 – unveiled for 22YM and manufactured at Honda Italia Industriale – mixed the sophistication and practicality of a polished scooter with rugged ADV style design . It was built around the concept of ‘ New Urban Adventure ’ and drew direct inspiration from the X-ADV .
And it landed just right . The ADV350 is a model that clearly appeals to a broad European demographic ( especially younger riders ), as over 22,000 units have been sold since its introduction . Now , for 25YM , it ’ s time to move up the development curve through thoughtful updates to handling , performance , and tech that owners will appreciate .
As ever , the ADV350 is a scooter born ready to explore the city , and beyond .
With its tough stance the ADV350 already stands out from the homogenous crowd , with rugged angles and block colours that promote the off-road look . The X-ADV is its obvious styling benchmark , which itself takes notes from Honda ’ s CRF series of off-road performance machines .
Practicality has not been forgotten ; there ’ s room for two full-face helmets under the seat ( now with internal light ), USB socket in the glovebox and convenience of Smart Key
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