SUZUKI CUSTOMER RETENTION
Suzuki ( GB ) has launched a new motorcycle accident aftercare program , an entirely free service for all customers , regardless of age of machine , that aims to make dealing with the aftermath of an accident or theft as smooth and as pain-free as possible .
The program provides riders with a single point of contact and will handle everything from liaising with insurance providers and recovery of the motorbike , right through to the repair at an authorised Suzuki dealership using only Suzuki Genuine Parts .
The service is a motorcycle industry first , and by helping to remove a lot of the stress from what is already a high-stress situation , it highlights Suzuki ’ s ongoing commitment to its customers past the new motorcycle point of sale .
With no sign-up required , any Suzuki owner involved in an accident – regardless of their insurer – can benefit from the service by calling Suzuki First , a dedicated call centre available 24 hours a day . From there , the entire claims process , recovery , and repair , will be handled on the owner ’ s behalf . Suzuki First will also be there if the motorcycle is stolen .
“ We pride ourselves on our level of aftersales care at Suzuki , and I think our customers will agree we put a great deal of effort into things like our Suzuki Service Promise and our Vintage Parts Program ," said Jacob Lewis , Suzuki Great Britain ' s Customer Retention Manager . " Now , we ’ re really pleased to be able to further demonstrate our commitment to Suzuki owners with the Suzuki Accident Aftercare program . Sometimes accidents happen and we know how stressful it is managing the fallout , arranging recovery and dealing with insurance companies .
“ We aim to make this process as easy as it can be , by handling everything on the owner ’ s behalf ."
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