Honda ’ s all-new HR-V e : HEV compact SUV , NT1100 tourer motorcycle , ADV350 ‘ adventure ’ scooter and EU32i generator have all secured the Red Dot Award : ‘ Product Design 2022 ’ – a first time for Honda to receive the award cross all product ranges , Motorcycle , Automobile and Power Products . This highly coveted distinction is only bestowed upon products that excel in design quality and innovation .
The HR-V ’ s contemporary style echoes the ‘ noiseless ’, elegant design direction of other recent Honda models , which has been recognised through a series of international award wins over recent years . In the 2021 Red Dot competition , the Jazz e : HEV , Jazz Crosstar e : HEV and Forza 750 maxiscooter all won in the Product Design category , while the Honda e secured the Best of the Best award the previous year . It was recognised alongside the Honda CBR1000RR-R Fireblade SP super sports motorcycle , which became the first Honda motorcycle to win a Red Dot award .
The Red Dot Winner Label has become established internationally as one of the most sought-after marks of quality for product design . The annual awards are decided by a panel of 50 international experts who test , evaluate and discuss each entry , with judging criteria reappraised and adapted each year to reflect the latest technical , social , economic and ecological requirements .
“ We are pleased to receive a Red Dot Product Design Award in all Honda product ranges , Motorcycle , Automobile and Power Products for the first time ,” said Toshinobu Minami , Chief Operating Officer , Design Center , Honda R & D Co . Ltd ., “ We believe this is a result of realising Honda ' s desire to ' serve people with technology , ideas and design through our products ', which has been a key principle since the company ' s foundation . We will continue to take on challenges to deliver " surprises and excitement " to our customers .”
When designing and developing the latest generation HR-V , Honda engineers completely reimagined the popular compact-SUV from the ground up . Honda ’ s research found that modern consumers choose products not only on the basis of competent performance or appealing aesthetics , but also on how it integrates with their lives and whether the product fulfils their individual requirements . As a result , the new-generation HR-V has a
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