HUSQVARNA ' S RECORD SALES
After becoming part of the PIERER Mobility AG in 2013 , Husqvarna Motorcycles entered its most successful era in nearly 120 years of motorcycle production . An increased presence in diverse motorcycle segments and markets has seen the brand sell more than 300,000 units since the acquisition , setting another sales record of 60,801 units in 2021 . Racing continues to play a key role in both machine development and market awareness . To date , Husqvarna Motorcycles has won 108 international competition titles , with the most recent being Billy Bolt ’ s crowning as 2022 FIM SuperEnduro World Champion .
A number of new machines contributed to Husqvarna Motorcycles ’ latest sales successes .
The flagship launch of 2021 was the Norden 901 travel motorcycle , underlining Husqvarna Motorcycles ’ resolve to strengthen its presence in the street segment . Inspired by the brand ’ s multi-terrain Rally machines , the Norden 901 is built to cover long distances across challenging , diverse landscapes , on-road and off .
The first quarter of 2021 also saw the arrival of the Svartpilen 125 , extending the appeal of the intelligently designed and ruggedly styled single-cylinder street series to an even wider audience .
Along with the launch of these models , the brand set out its objectives in the world of e-mobility with the introduction of various e-concepts at the beginning of 2021 . This commitment to emerging technology yielded immediate results , with Husqvarna Motorcycles winning the inaugural Junior E-Motocross series , that was introduced in cooperation with Infront Moto Racing in 2021 . The ground-breaking series will continue in 2022 with five rounds within the MXGP World Championship . Together , these launches and achievements show Husqvarna Motorcycles ’ continued dedication to growth and expansion into new sectors , markets , and the brand anticipate another successful year .
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