“ Taking inspiration from our heritage , we wanted to create a motorcycle that redefined the adventure touring category and most importantly was designed and built in America ," explained Harley Davidson ' s Chairman , CEO and President , Jochen Zeitz .
The HD boss was speaking of the news that since launching in February 2021 , the Pan America™ 1250 Special adventure touring motorcycle has seen all expectations exceeded . Harley Davidson say that by creating the Pan America™ , Harley-Davidson leveraged its cutting-edge design and engineering capabilities to create both the Pan America 1250 and Pan America 1250 Special . The Pan America 1250 Special has become the number one selling adventure touring motorcycle in North America .
" We targeted a selective expansion into adventure touring as part of the Hardwire Strategy with the goal to reach new and existing Harley-Davidson customers ," continued Zeitz . " Pan America is squarely built on our mission to deliver a timeless pursuit of adventure for our riders ."
Harley Davidson is confident the Pan America is the future of the brand with exciting new destinations promised for riders .
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