Transforming Today's World Magazine - JAN 2014 Special Edition Vol 5 Issue 3 | Page 58
TTW excitedly enters the world of Dino Maddalone and
introduces our readers to the secret world of the music
industry, finally exposed… for the first time…for all to see.
F:
Dino, I am amazed at how you built up an astounding
5 million viewers in only a three-year period of time.
Tell me about your show’s format and how the creative
process manifested into a world-wide market.
D:
“We are broadcasting from Time Warner, which
is the main mother station reaching millions of
homes. I like to think we are more global, as we are on all
the social media sites, which opens up an astoundingly
large amount of viewers. We film the show at my studio in
L.A. but the show is geared to a world-wide market. We
have spent three years building our show and its viewers,
and have now created a world-wide desire to understand
the intricacies of the entertainment industry, i. e.; ‘Mentortainment’! Hey- it works! We are generating a new breed of
participants and viewers like no one has ever seen before!”
Michael was about 9 or 10 when he and his brothers
entered the entertainment industry. Diana Ross and
Barry Gordy were behind him big-time, and The
Jacksons were a part of the Motown machine: It was
more like a family at Motown. Motown was a schoolthey taught their acts how to talk, act, dress, perform
and ‘work’. They taught their acts how to interact with
the public and actually groomed, nurtured and taught
them HOW to have a real career! Support, time and
input were paramount- and it paid off! My good friend
Gregg Wright played with Michael on the Victory Tour
and even he has that mentality- kind of like a military
mind-set. In the military, you are taught how to survive
and that is what Motown did- taught their acts how to
survive and be successful.”
“ Today you get NONE of that
you are on your own. You have
nobody backing you except
yourself and it’s hard to break
through because of the oversaturation of the internet and
the lack of personal grooming
and support from record
labels, etc. ”
F:
I have always had a mentoring heart, which
inevitably got in the way of my performing career
in the 80’s. I was always more concerned about others than
myself- and nothing has really changed! It appears that
both of us are using our forums to effect positive change
through entertainment and the written word. I hear a
lot of grumbling about the new music business being a
rip-off because of the internet and downloading. Let’s go
back in time to the 80’s and the phenomenon of Michael
Jackson becoming the biggest star in the world- without
the internet! How did MJ achieve this amazing status?
D:
“The Jackson’s were around from the 60’s. You
really had to have a lot of talent back then. When
God handed out the talent gene, He must have gone
out to lunch, when He pushed the button for Michael
Jackson! No one was ever that talented! All the stars were
in alignment for Michael. Fame is a very hard road, it
can literary kill you; under the definition of tragedy, see
“Michael Jackson.”
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F:
When you mentioned God-given talent, I thought
of how different the music business is today. You can
literally take a cricket, put it in a box, market and brand it
and get a hit record! Talent today seems to be secondary
to promotion; mediocrity seems to rule the industry.