TradeTech Daily 2022 | Page 31

THETRADETECH DAILY

SPONSORED ARTICLE drive productivity . Helping them act on it , is another . With Notification Center , users can take advantage of alerts with embedded functionality , saving them from the disruption of removing themselves from their current workflow and hunting for the right window .
Our research shows that on any given day , the average capital markets professional uses 36 apps and switches contexts over a thousand times – so actionable alerts that put the right information and functionality directly in front of traders can lead to major efficiencies . In this way , we are reimagining notifications to be not just a piece of information , but data-rich insights that enable immediate action .
Given these benefits , it ’ s no surprise that tools like Notification Center have seen significant buy-in across the industry – it has been one of our most quickly adopted features to date . I am very excited to discuss these topics - and other trends in delivering high-quality information to traders in a timely manner - at TradeTech Europe .
Support Is Everything Functionality like Notification Center can also help ensure employees remain connected amid remote and hybrid work setups . Fully staffed offices are true hubs of activity – traders can listen to the conversations happening around them to pick up peripheral information on client interactions , market moves and the like . But when a home office desktop is their only touchpoint to the working world , their employers must strive to enhance the flow of information within that environment . Notification Center helps them accomplish exactly this .
“ The future of work ” is a bit of a nebulous concept – made even more so by the pandemic – but by delivering software that helps traders perform their jobs more quickly and easily , no matter their location , we are helping the industry prepare for the years ahead , no matter what they may look like . That ’ s the biggest reason our ecosystem continues to grow , with over 3,500 desktop apps deployed on over 300,000 desktops across 2,400 buy- and sell-side firms . Stop by our stand at TradeTech to learn more .
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