Current Trends in China Market
Skin care Products : They are the fastest growing sector in the cosmetics market and currently China ’ s skincare products market is trending towards the high-end .
Hair care Products : A market niche becoming saturated , seeing growth decelerating .
Make-up Products : the market far from saturated , particularly for enhancement items , such as color correcting ( CC ) and blemish balm ( BB ) cream but the market of eye make-up products has recorded significant growth in recent years .
Products for Children : Child-specific products are the fastest growing product category and sales of products designed for use by children continue to soar .
Sunscreen Products : Sunscreens products help ensure people will slow down their aging and also helps them to protect from harmful sun rays . Anti-aging products : cosmetic products that help consumers stay youthful and fight aging is steadily increasing .
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Sports Cosmetics : today , many consumers who love sports and fitness pursuits are keen to maintain an attractive appearance . They need s ports cosmetics that can help prevent the loss of moisture and are anti-odor , anti-sweat , anti-bacterial , packaged in compact and portable sizes .
Cosmeceuticals : consumers have a growing awareness of products having to combine cosmetic and pharmaceutical features , such as spot lightening cream , acne treatment lotion , and acne ointment . Green / natural cosmetics : containing natural or nutritional ingredients , such as aloe , vitamins , green tea and many herbs .
Perfumes , Toilet Waters , and Fragrances : Finished perfumes and toilet waters are a much promising product category in beauty products .