TMR_Research_Reports_2017 Automotive Films Market Analysis By 2025 | Page 2

Report Description
Automotive films are made of polyethylene terephthalate. It is a thermoplastic polymer resin that belongs to the polyester family. It
exhibits high level of clarity, tensile strength, dimensional stability, and ability to undergo a number of surface-applied treatments,
which makes it a good option for the manufacture of window films. The use of automotive films as window tints is continuously
gaining importance due to the increasing adverse effects of global warming.
Automotive films used as window tints provide high level of visibility, reduction in glare, attractive sporty look, powerful heat
rejection, protection against UV rays, and protection against scratches. In some cases, they are even employed to attain privacy. Apart
from window tints, automotive films can also be used for paint protection and car wrapping for decorative purposes. The automotive
industry has been continuously growing for the last few years, especially in the passenger vehicles segment. This is one of the major
reasons for growth of the market for automotive films.
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Based on material used to manufacture the film, the market for automotive films can be segmented into dyed films, metallized films,
hybrid films, and ceramic films. Metallized films reject more amount of heat and light as compared to dyed films. However, due to the
disadvantage that metallized films may interfere with the radio and GPS systems, they are used only when required. Non-metallized
films are preferred over metallized films. The color that an automotive film gets is actually the result of the dye or metal used to
manufacture the film.
Hybrid films offer the advantages of both dyed films and metallized films. A hybrid film consists of three layers of coating: a layer of
dye, a layer of metal, and a protective coating. Hybrid films are costlier than dyed or metallized films. Ceramic films is the latest
development in the market. They overcome a large number of disadvantages, generally encountered by the other three options.
However, ceramic films is a highly expensive option when it comes to automotive window tinting.
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Geographically, the global automotive films market can be segmented into Asia Pacific, North America, Latin America, Middle East &
Africa, and Europe. Asia Pacific leads the global automotive films market and the trend is expected to continue in the next few years.
Countries such as China, Japan, Australia, India, and South Korea are some of the major contributors to growth of the market in the
region. This is primarily due to the growing automotive industry in these countries, led by rapid urbanization, increasing
industrialization, and rising disposable incomes.