Winter Edition
digital editorial
native storytelling
top-tier publishing
Premium Swedish media sites distributed this native format, allowing it to blend naturally into editorial environments and making the content feel trustworthy and engaging. Readers typically spend far more time with this type of storytelling than with traditional display ads.
The campaign includes SEO-optimized travel guides, native placements across top-tier publishers, targeted segments such as active couples, families, and nature lovers, and continuous performance optimization. Entirely digital, it aims to build awareness and spark curiosity for a destination that deserves more attention.
For the full video, click here
For promoting your brand in Scandinavia,
contact Janis Pavuls, janis@joyvoy.se