TLA Worldwide Credentials TLA Global Creds & Case Studies_May2019_PRINT | Page 21
B U S I N E S S O VE R V I E W | M E R C H A N D I S E
Event Retail & Licensing
TLA Merchandise is an award winning Master Licensor, winning
the best sports licensed property activation for RWC London 2015,
generating $23 Million + in venue and retail merchandise sales
We represent other great brands such as the RSL, Victorian Racing
Club, Melbourne Racing Club and Moonee Valley Racing Club.
We managed the Licensing program and the Event Retail
operation for the Sydney Invictus Games 2018 creating a new level
in product and service for the Games – resulting in consulting to
the 2020 Invictus Games in The Hague
Our Event Merchandise business is set up to successfully manage
vertical delivery of event retailing across product development,
sourcing and event retailing
G LO B A L