NEWS
Stanley B&D
partners with WHS
Wholesale Housing Supplies (WHS) has always marketed Stanley
hand tools, but recently the two companies aligned strategically to
grow their businesses.
W
6
JUNE / JULY 2018 //
HS launched Stanley power tools in
October last year and the two have
not looked back since.
“In the first few months of featuring
Stanley power tools in our business, we saw
significant sales growth in this category,”
says William Maroleng, managing director,
WHS Hardware.
“This was encouraging, as we could see
the value of having a powerful brand like
Stanley in our business, likewise, Stanley
could see the opportunities of working with
WHS; given our extensive national footprint
of sales offices and sales people on the
ground, as well as our extensive distribution
network and the ability to get break bulk
supply to the smallest hardware store in the
furthest town. It was then that we started
discussing the possibilities of growing this
relationship on a more strategic part