Timber iQ February - March 2019 // Issue: 42 | Page 54

REGULARS - IN PROFILE A feel for wood Ines Marktl of ITM Timber Merchants touches base with Timber iQ, offering a glimpse into the South African timber sector through a fresh pair of eyes. By Candace Sofianos King E fficiency, customer care, accountability, professionalism and cooperation are the words to describe the values of ITM Timber Merchants, the Cape Town-based timber suppliers of imported timber and timber products. Thomas Marktl, managing director, first started a high end market kitchen and cupboards business with 30 employees which allowed him to manufacture and sell in the Western Cape and also export to Namibia and Zambia. He decided he wanted to open a timber merchant company that would supply imported timber from across the world. Decades later, ITM Timber Merchants is a thriving timber and board specialist business and would not be a success without the ITM team. This is the story of the newest ITM team member, Ines Marktl, marketing assistant. Q TELL US ABOUT YOUR BACKGROUND? I finished my studies in 2017 and I was not sure whether I wanted to join the profession that I studied; therefore, I started working at ITM Timber Merchants as I knew this would be a great opportunity for me to learn how to be part of a successful business. I am very lucky that my father allowed me to work beside him as I can understand a business from the view point of a managing director – not many people have this opportunity that I have, and I am very grateful for it. I have a degree in corporate communications and honours in strategic brand communications. I studied the degree at Varsity College and honours at Vega, all in Cape Town. I am responsible for all marketing related projects – I manage the company’s social media accounts; handle all the advertising that we do; and manage the website, ensuring it is updated frequently. I ensure our online presence is updated frequently to keep our clients and followers interested and to ensure they learn something new as often as possible. My position is an internship to help me understand how a business functions and to gain work experience. My aim for the company is to increase our client base through social media and marketing activities by implementing new communication and marketing channels. 52 FEBRUARY / MARCH 2019 // Q PLEASE SHARE WHAT YOUR ROLE IS AT ITM? Ines Marktl, ITM Timber Merchants’ sales and marketing assistant. Q WHAT ATTRACTS YOU TO THIS INDUSTRY? We only buy from suppliers who are FSC-certified, and I strongly believe in the products that we have to offer because timber as a material is eco-friendly, boasts a very small carbon footprint and is the future of building. I enjoy what I do because I am always learning something new and understanding the issues that businesses come across on a www.timberiq.co.za