Timber iQ August- September 2018 // Issue: 39 | Page 17

EVENTS This ensures that every customer is properly equipped with the right type of protective workwear based on their requirements. THEY WON’T LET YOU DOWN Celebrating the launch of Sweet-Orr’s unique showroom, from left are: John Jacobs, Sweet-Orr SA managing director; Abisha Tembo, Department of Trade and Industry chief director of IDD Textiles; and Denver Berman-Jacob , Sweet-Orr SA executive director. necessary garments and advice from expert staff. We believe that everyone deserves to be able to do their best work without putting themselves at risk unnecessarily,” said Jacobs. The 150m² showroom boasts a fresh, modern appeal that intertwines Sweet-Orr’s African and American heritage. Nestled in central location, the showroom is conveniently situation for both the private and industrial sector to access it. “We’ve worked hard to create an environment and experience that is premium and professional but also warm and welcoming,” said Sweet-Orr South Africa executive director, Denver Berman-Jacob. While browsing the showroom, customers will receive assistance from staff who have in depth knowledge of the Sweet-Orr range and various fabrications and treatments. Sweet-Orr boasts one of the industry’s most extensive and diverse selection of high quality and innovative workwear, ranging from utility casual and denim to essential and highly specialised protective wear. Sweet- Orr truly made a name for itself with its innovative specialised range, which includes acid repellent, flame retardant and flame acid garment, specially developed for low-, medium- and high-risk environments. The brand currently serves companies across a number of industries, including heavyweight clients such as PPC Cement, SAB and Samancor to name a few. “We’re truly looking forward to building a closer relationship with the people who wear our garments. Our new showroom gives us the opportunity to do just that! We’re hoping to learn from our customers, hear their ideas and opinions and use their insight to help us continually improve and innovate our range. Our motto is: ‘We will never let you down’, and we work hard to live up to it,” highlighted Berman-Jacob. “We’re excited about this next phase in our venture and look forward to sharing our passion for quality clothing on a more personal level with individuals. The team and I truly believe the showroom will be a game changer for the everyday workers who can now get what they want, when they want it,” said Jacobs. 12 - 13 September 2018 | Sun Exhibits, GrandWest, Cape Town Benefits • Increase your sales by building a network of local agents and distributors to sell your products across the Western Cape The MUST ATTEND event for construction professionals in the Western Cape region • Meet face-to-face with key buyers from the Western Cape’s built environment industry and get insights into new business opportunities • Gain ultimate brand exposure to a buying audience of over 3,500 construction professionals • Connect with small and medium contractor’s and ensure they source your products for all their projects Book a booth today, generate leads and grow your business Marcel Du Toit www.cape-construction.co.za [email protected] +27 21 700 5500 Organised by: