Third Wave Fashion // APRIL 2013 // THE INAUGURAL ISSUE | Page 7

Last month in fashion tech was characterized by numerous partnership, both between startups and brands, as well as between technology and fashion companies. AMAZON + DEREK LAM Internet retail tycoon, Amazon, recently launched its fashion arm, “Amazon Fashion.” On March it’s 7th the company announced it’s first step in a new monobrand online retail venture, partnering with New York designer, Derek Lam. The 10 Crosby shop-in-shop is a first for Amazon, putting it in direct competition with Yoox. Amazon plans to use this model with other future brand partnerships. - Styleite Derek Lam’s right hand woman shares the top 5 spring essentials from the 10 Crosby collection. View it here // 6