IT’S GREAT
BEING A
LOCAL YOKEL!
Why Buy Locally Owned?
Dan Werner - Milwaukee
sustainableconnections.org
There are many well-documented
benefits to our communities and
to each of us to choosing local,
independently owned businesses.
We realize it is not always possible
to buy what you need locally and so
we just ask you to try and
Think Local FIRST!
Our Top Ten reasons to Think Local:
1 Buy Local - Support yourself:
Several studies have shown that
when you buy from an independent,
locally owned business, rather than
a nationally owned businesses,
significantly more of your money
is used to make purchases from
other local businesses, service
providers and farms -- continuing
to strengthen the economic base of
the community.
2
Support community groups:
Non-profit organizations receive an
average 250% more support from
smaller business owners than they
do from large businesses.
3
Keep your community unique:
Where we shop, where we eat and
have fun -- all of it makes our
community home. Our one-of-akind businesses are an integral
part of the distinctive character of
our areas. Our tourism businesses
also benefit. “When people go
on vacation they generally seek
out destinations that offer them
the sense of being someplace,
not just anyplace.” ~ Richard
Moe, President, National Historic
Preservation Trust
8
SUMMER 2015
4 Reduce environmental impact:
Locally owned businesses can make
more local purchases requiring less
transportation and generally set
up shop in town or city centers as
opposed to developing on the fringe.
This generally means contributing
less to sprawl, congestion, habitat
loss and pollution.
5
Create more good jobs:
Small local businesses are the
largest employer nationally and in
our community, provide the most
jobs to residents.
6 Get better service:
Local businesses often hire people
with a better understanding of the
products they are selling and take
more time to get to know customers.
7
Invest in your community:
Local businesses are owned by
people who live in this community,
are less likely to leave, and are more
invested in the community’s future.
8
Put your taxes to good use:
Local businesses in town centers
require comparatively little
infrastructure investment and make
more efficient use of public services
as compared to nationally owned
stores entering the community.
9
Buy what YOU want:
A marketplace of tens of thousands
of small businesses is the best
way to ensure innovation and
low prices over the long-term. A
multitude of small businesses, each
selecting products based not on
a national sales plan but on their
own interests and the needs of their
local customers, guarantees a much
broader range of product choices.
Come In and Meet
the New Owner!
COURTESY,
QUALITY,
CLEANLINESS
BEST SERVICE THIS
SIDE OF WAUKESHA
139 E Sunset Dr · Waukesha
Buy 1 Double Cheeseburger, Get One FREE!
*present this coupon
Sunset Tan
143 E Sunset Dr · Waukesha
262-573-6828
Hours: Mon-Thur 9am-8pm,
Fri 9am-6pm, Sat & Sun 9am-4pm
· No Long Term or
Short Term Contracts
· No Membership Fees
· Student Discounts
$35
MONTHLY
UNLIMITED
SPECIAL!
sunsettnllc.com
joey’s this n’ that
We buy, sell & trade
anything and everything!
Stop in today and find something awesome.
10
Encourage local prosperity:
Growing research shows that in an
increasingly homogenized world,
entrepreneurs and skilled workers
are more likely to invest and settle
in communities that preserve their
one-of-a-kind businesses and
distinctive character.
1