THINKlocal Greenfield / West Allis - Spring 15' | Page 8

Why was thinklocal created? BP For many reasons, but the main reason was for our desire to give local businesses and the community something better. If you get to know Russ and I (as with most small business owners), we don’t work simply for profits; rather we’re driven by our belief in greater things. We know that people like good deals and we’ll bring them, but we want THINKlocal to be more than that. We want to help you learn about the people behind the businesses in your community, what drives them and why they are so passionate about their products and service. To know that Craig left corporate America 14 years ago to open his HVAC business out of his desire to be a more present father and husband; that Melissa opened her flower shop after years of working for others because she wanted to bring more affordable 8 SPRING 2015 floral arrangements to people in her community; that Tim is a third generation carpenter whose family has been in this community for the last 55 years. Stories such as these are behind every business - each one unique and special. Our local small business owners are our friends and neighbors and an outstanding group of people who are bearing great risk to pursue grand dreams. We, at Dot Ten, providers of THINKlocal, offer our support to them and want to encourage that you do as well. We want to help you get to better know your doctor, mechanic, home repair specialist, insurance agent, grocer. We all hear that small business is critical to our local economy and although true, that message alone fails to give us enough reason to spend an extra dollar or go in rat