TheShelf - Issue 01 Nov. 2013 | Page 3

Contents From the Director’s Desk Dear Partners, 04 Redington recommends From laptops to accessories, the latest products in the market. 08 Lenovo 16 16 www.redingtonmea.com 11 21 We at Redington Gulf are always on the lookout for new avenues through which we can provide additional insights about your business from our perspective. And this is why have decided to launch The Shelf, which will, over the coming year, provide you with all the analysis and information you need to make informed decisions while playing this important market. Microsoft 11 08 Welcome to the very first edition of our new quarterly magazine, The Shelf, a title designed to inform resellers about the dynamic market of devices, software, peripherals and accessories. 21 25 Chris Waldie, Cloud Business Manager, Microsoft Gulf discusses how the adoption of Microsoft 365 and other Microsoft Cloud services have grown in the region. The Shelf will be published by the Volume Division of Redington Gulf, which distributes most of the leading brands within categories such as Mobility, Desktops, Printers, Accessories, and Software, to name a few. The magazine will also provide insights on selected vendors’ channel strategies and product portfolios. Again, this will help you to make informed decisions about the vendors you want to work with, and the segments that you want to involve yourself in. In addition, the publication will focus on certain products under different categories, as well as strong products and categories that Redington would recommend for its channel. Lenovo Gulf’s GM, Mohammed Hilili on the company’s growth strategy and the way ahead. Belkin Youssef El-Arif, Country Manager, Belkin gives an insight into the company’s market differentiators and why the Middle East and Africa regions are strategic markets and its future plans. The Shelf comes alongside the Value Plus Quarterly magazine, which has been published by Redington’s Value Division for value-added resellers across Middle East and Africa since 2008. As always, we welcome feedback of any kind, so if you have any questions about the contents of these pages, please don’t hesitate to contact a member of our team. Symantec Endpoint security is no longer enough for businesses, with cybercrimes increasing in the region, says Tamim Taufiq from Symantec. Redington updates Most importantly, we hope that you enjoy reading this first issue of The Shelf. We’ll see you again next quarter. Regards Raj Shankar Managing Director, Redington Gulf The latest news from the channel. For more information, please write to [email protected] Issue 01 3