Merlin Entertainment. Madame Tussauds, UK
The Institute of Competitive Socializing. UK, US, Middle East
THEMED CONSTRUCTION & FABRICATION: Scenic Design & Fabrication
Illusion
Company Address: Unit 8A Fishers Way, Belveder, Kent DA17 6BS
Primary Contact Name: Simon McGrath
Job Title: Client Services Director
Contact Details: + 44( 0) 20 7272 9255 simon @ illusiondc. com https:// illusiondc. com
Key Services / Specialism
• Concept Development & Technical Design
• Project Management & Delivery
• Specialist Fabrication
• Metalwork & Joinery
• Scenic Construction & Installation
• Scenic Painting & Specialist Finishing
• Prop Fabrication
• Technology Integration
• Fit-Out & PrinciplePrinciple Contractor Services
Sectors served:
• Permanent Visitor Attractions
• Immersive Entertainment Venues
• Competitive Socializing
• Retail and Destination Environments
• IP-Experiences
• Pop-ups and Live Events
• Concerts and Festivals
• Theatre Shows
Illusion specialises in the delivery of permanent themed attractions and immersive destinations, providing integrated design, engineering, fabrication and installation services from concept through to completion.
As a full-service production partner, we work with brands, IP owners and attraction operators to realise complex environments that combine creative ambition with operational performance, durability and buildability.
Operating from a 2.7-acre production facility in London, our multidisciplinary team of more than 80 specialists deliver large-scale scenic environments and
Merlin Entertainment. Madame Tussauds, UK
For over 10 years, Illusion have supported the ongoing redevelopment of Madame Tussauds London, delivering a rolling programme of permanent themed environments within one of the UK’ s busiest visitor attractions. We provide design development, fabrication and installation services for new and permanent guest experiences across the UK and internationally.
Our portfolio includes The Traitors: Live Experience, Bridge Command, Museum of Infinite Realities, Lapland, Madame Tussauds, Swingers Crazy Golf and many other leading visitor attractions and immersive experiences.
We are known for our collaborative approach, technical expertise and exceptional craftsmanship, working closely with client teams to solve complex technical challenges and realize ambitious creative visions with care and precision.
refurbished guest experiences. Our work combines architectural theming, large-scale scenic construction, feature set pieces and integrated show elements to create engaging environments that seamlessly blend with the existing attraction.
The Institute of Competitive Socializing. UK, US, Middle East
Since 2020, we have partnered with‘ Swingers – The Crazy Golf Club’ to deliver a growing portfolio of permanent immersive crazy golf venues across the UK and internationally. As a long-term production partner, we translate creative concepts into robust, operational environments, managing the design, fabrication and international installation from our London production facility.
We combine structural scenic elements, themed architectural finishes, integrated lighting and environmental dressing to create highly themed environments that balance creative ambition with durability, operational performance and long-term maintainability. As Swingers continues to expand, we are proud to continue supporting the evolution of the brand and delivering new venues globally.
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