TheatreWorld ::: March - May 2021 | Page 29

• INSTALLS • features 10 screens in three formats : Junior , Macro and Premium , welcoming guests daily between 2 pm and 12 am .
Formats for Everyone
Designed with families in mind , the internationally acclaimed and colourful Junior auditorium is the ideal destination for a family movie night , with a range of seating options and play facilities for children , including bean-bag seating , a large slide , and a ball pit . " We wanted to bring a product that makes the moviegoing experience fun and guilt-free for parents . We ' ve noticed that parents face difficulties when bringing their children to the cinemas as it can be difficult to expect a child to sit straight during the length of the movie " says Shukla . The Junior auditorium offers a welcoming and fun experience to audiences in different age groups , who will enjoy the superb sound quality of the Dolby 7.1 surround sound system , and the highdefinition 2K projection that brings your favorite blockbusters to life .
The Macro screens at the new multiplex offer a considerably larger format with seats for up to 269 guests and double the size of the average movie theater screen . Macro guests will get to enjoy a lifelike experience through 2K projection , the Dolby Atmos surround system , a silver screen , and a visually outstanding 3D experience .
Premium guests at Cinépolis Cinemas will enjoy an experience that is every bit as comfortable as it is captivating , with reclining Deluxe , Premium seating options as well as recliner and electric recliner alternatives . The engrossing view of the screen from the comfort of the seats is complemented with immersive audiovisual technologies to create a refined moviegoing experience .
Food & Beverage
Guests of Cinépolis Cinemas at Oasis Mall , Sharjah , will be able to enjoy a range of premium and delicious movie treats , including Buttered
Popcorn , Nachos and Hotdogs from the concessions counter . Or , they can opt for a full menu of gourmet snacks from the speciality coffee shop ' Coffee Tree '. Fan favourites include the ever-so-popular Dynamite Shrimp , Edamame , Chicken Popcorn , Samosas and Crêpes .
The opening in Sharjah also coincides with the launch of Cinépolis new website and mobile application , available for Android and iOS under the name Cinépolis Gulf . The platforms provide guests with a user-friendly interface enabling them to book the latest movies in advance , facilitating a contactless experience with no waiting time .
Health & Safety Commitment
All procedures and operations at Cinépolis Cinemas have been updated in compliance with local and international regulations in light of the COVID-19 crisis . The safety of guests , staff and vendors remains the foremost priority , and Cinépolis Cinemas management has taken a number of measures to ensure a safe and enjoyable moviegoing experience , including :
• Temperature screening at the entrance
• Limited auditorium capacity
• Social distance inside theatres and at common areas
• Adoption of contactless technologies for access and payment
• Regular screening and check-ups of all staff and vendors
• Frequent disinfection of all surfaces , counters ad common areas
• Sanitising auditoriums and seats after every viewing
• Use of disposable F & B utensils
• Trained health and safety ambassadors are available to assist you
Cinépolis Cinemas in the Gulf Cooperation Council ( GCC )
Cinépolis Cinemas have created a joint venture with the Dubai-based Al Tayer to build and operate cinemas across the GCC region . In the GCC , the international chain opened its first theatre in Bahrain in January 2019 , followed by four theatres in Oman , in May , September , November and December of the same year .
In Saudi Arabia , Al Tayer Group and Cinépolis have partnered with Al Hokair Group , a leading hospitality and entertainment operator in the MENA region , to set up movie theatres in 15 major cities across the country .
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