The World of Hospitality Issue 70 2026 | Page 97

HOSPITALITY SERVICES
Eat My Logo Limited: Making Your Brand Taste as Good as It Looks
In today’ s competitive hospitality landscape, creating memorable guest experiences is more important than ever. One innovative way businesses are achieving this is through edible branding – and that’ s exactly where Eat My Logo Limited comes in.
Based in Chorley, Lancashire, Eat My Logo specialises in producing baked goods and confectionery decorated with edible images, including company logos, promotional graphics and bespoke designs. Using advanced food-printing technology, the team prints full-colour branding onto icing applied to products such as biscuits, cupcakes, brownies and chocolate bars.
For hospitality operators, these products offer a creative way to reinforce brand identity while delighting guests. Hotels can place logo-branded biscuits or chocolates in guest rooms as a welcome gift, while conference venues can use customised cupcakes or cookies for events, meetings or corporate hospitality. Restaurants, bars and caterers can also enhance special occasions or promotional campaigns with edible branding that turns a simple dessert into a marketing moment.
Because the products are fully customisable, hospitality businesses can feature logos, seasonal artwork or event branding on each item, making them ideal for celebrations, corporate functions and guest engagement initiatives.
Ultimately, the concept is simple but powerful: combine great baking with creative branding to leave a lasting impression. For hospitality businesses looking to add a unique touch, Eat My Logo proves that sometimes the best way to promote your brand is to let your guests taste it.
www. eatmylogo. co. uk
- 97-