The World of Hospitality Issue 64 2025 | Page 10

CASE STUDY

Room mate hotels, unstoppable in its expansion in europe, opens to the Swiss market

- HOTEL MARMONT-
The chain enters the Swiss market with the addition of the Hôtel Marmont in Geneva, next to the prestigious Rue du Rhône, while adding twelve assets in Valencia( Spain), following the purchase of the Spanish chain Staying Valencia.
In 2024, the chain recorded revenues of € 128.5 million and normalized EBITDA of € 28.3 million, reflecting the success of its management and the recovery of the tourism sector. By 2025, it expects to achieve net revenues of 151.8 million euros.
Room Mate Hotels, the chain chaired by Kike Sarasola, has just announced at the IHIF fair in Berlin the addition of new assets to its European hotel portfolio while consolidating its recovery by closing
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