DESIGN & ARCHITECTURE
created designs for hundreds of brands across fashion and home , including industry titans such as Alexander McQueen and Soho House .
Vintage Verdure
Cheryl O ’ Meara explains why the collaboration with Newmor is particularly significant and how PPA approached the project , “ Having spent years working behind the scenes as ‘ the industry ’ s best-kept secret ’, it feels lovely to step out from behind the curtain and have the opportunity to debut our own creations . Having a blank canvas was quite a new experience , so we just went with our intuition and didn ’ t overthink it . Kerri and I found ourselves transported to magical spaces , imagining who was there and what they were doing , how they were feeling . Then we would look through the archive for wallpapers and fabrics inspired by the aesthetic and mood of the magic . It was so exciting to see the first samples come to life . From imagination to paper , to computer to real life , we never tire of seeing ideas come to reality ”.
Above , Mythical Dynasty . Below right , Optic Tropic
Mythical Dynasty - Mythical creatures converge with the rich tapestries of Russian folk art . Each tile reveals burnished metallic magic , where majestic dragons and graceful phoenixes are framed amidst celestial patterns .
Rose Campbell explains why Newmor selected PPA for their newest collaboration , “ The first time I met Cheryl and Kerri I knew they would be a great fit for Newmor and bring something really unique to our range . Their contemporary heritage vibe , or ‘ hipstorical ’ aesthetic as PPA say was exactly what we were looking for and seeing the archive for the first time gave me a tingle down my spine ! Cheryl and Kerri have done a fabulous job pulling the designs together , paired with Newmor ’ s expertise in choosing the right bases from metallics to silk effects really made the designs sing - it ’ s where the alchemy happened , and the collection came together . It ’ s been an absolute pleasure working with them both on this project ”.
Optic Tropic - A futuristic fusion of oriental allure and geometric grandeur . This ornate structured trellis is softened by the barely there whisps of bamboo shoots peeping through and delicate shimmer of mylar .
Cheryl O ’ Meara shared her development journey for the new collection , “ Last summer , I spent time in the Far East visiting family in Singapore . It was such an inspiring melting pot of Eastern and Western culture and history , with futuristic organic architecture entwined with lush tropical foliage . There is really no other place like it on earth where the future meets the past in such synergy and celebration . It was fresh in my creative energy as I started to design this collection , so it ’ s no wonder we have everything from French verdure tapestry to Japanese ethereal scenes ”.
This seeming paradox in styles is PPA ’ s signature approach to design . Their archive houses antique gems from every culture that inspire design direction . Over a decade in the industry , PPA has inspired and
To view the full collection visit www . newmor . com
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