The World of Hospitality Issue 48 2022 | Page 18

FOOD & BEVERAGE

Why automation is bridging the gap between craftsmanship and efficient coffee business

- PERFECT MOOSE -
Will automation take over for the baristas or will it take them to the next level ? How can we run an efficient coffee business without losing the passion for the product .
Whereas coffee evolved from a morning pick-meup towards a high-end delight served by tattooed baristas in big city coffee bars , customers are now also expecting high quality coffee in general catering businesses and restaurants .
Jan Adriaens , Belgian engineer behind the award winning milk steamer Perfect Moose , pioneered by introducing automation in specialty coffee business .
“ Unfortunately , you can ’ t run a business on passion alone . Real issues such as time management , temporary staff and training costs are not always taken into account . Hospitality trends are asking for smart solutions . When you know the classic latte is the most popular coffee order nowadays , automating the milk steaming process is the next logical step for profitable quality coffee business .” save on cleaning and waste … automation yes , but always with the option for a personal twist .”
So , will automation take over for the barista ?
“ Perfect Moose is offering coffee bars and chains an extra pair of professional barista hands to guarantee consistent top quality milk coffees and profitable business . Just consider ( partial ) automation as the next step forward in coffee business .”
How to handle the moose
Thanks to smart rfid technology , Perfect Moose recognizes the type and amount of milk you are dosing , and then automatically turns it into top barista quality microfoam . Just pour your mi * lk into a smart pitcher , put it on the device , let go , take off when ready and pour . Simple , but smart .
Getting the milk froth right is a true skill and quite a time-consuming part of the coffeemaking process . By automating it you can provide consistent quality no matter the maker and improve workflow efficiency without ever losing the passion for the product .
Will automation lead to sameness and boring uniformity ?
Adriaens continues : “ For us , the passion of creating always remains key . It is never our intention to impose a certain taste or uniformize the coffee experience by automation . We encourage baristas , bars and coffee chains to keep an open mind .
The Perfect Moose can be used with the milk or plant-based alternatives of your choice , you can use standard settings or customize temperature and pouring texture , choose the exact amount to fit your cups … all things enabling the coffee professional to create unique signature drinks , offer more plantbased options , use local fresh milk , reduce costs ,
Jan Adriaens and his wife Ingrid Bogaert always keeping a finger on the coffee pulse .
Photo : Lauréanne Hannes
Visit perfectmoose . com / contact to find your distributor .
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