The World of Hospitality Issue 46 2022 | Page 65

SOFTWARE , HARDWARE & SYSTEMS
In response to changing consumer behaviours and government guidelines , ePOS Hybrid was one of the first companies in the UK to launch contactless mobile table ordering and was the first company to develop and launch a full self-checkout for the SME market with a price point sub £ 1,000 .
technology has ensured they remain profitable despite the challenging climate .
For further information , visit www . eposhybrid . com / restaurant-of-thefuture .
2 . Personalised experiences to improve customer retention
Delivering an exceptional customer experience will be essential if the hospitality sector is to thrive again and utilising technology to support this will provide long-term benefits for businesses . Our data revealed 45 % of UK consumers admit they are more likely to return to a venue if they could offer a personalised experience every time .
Artificial intelligence ( AI ) simulates human intelligence in machines and has the ability to analyse behaviour , preferences , feedback and characteristics . By utilising this technology , venues can maximise how they use customer data . For example , AI is enabling businesses to create more bespoke experiences based on what their customers have consumed or requested previously . As a result , it has allowed businesses to elevate their offering by predicting future preferences , tailoring offers to customers and promoting bespoke loyalty schemes in order to drive repeat business and revenue .
3 . Streamlining operations to minimise the impact of staffing shortages
Staffing shortages are having a huge impact on the hospitality industry right now . There are however affordable technologies that are readily available which can dramatically reduce this impact , ensuring both your customer experience and bottom line don ’ t suffer .
From automating how your customers order by utilising self checkouts and contactless ordering , to intelligent table booking and automated kitchen management , ePOS Hybrid ’ s suite of fully connected point of sale products enables businesses to modernise their service offering , create new sales channels , automate processes and generate business growth .
By automating key stages of the customer experience , hospitality businesses can deliver a slicker dining experience , seamlessly connecting customers directly with the kitchen to create greater operational efficiency , reduce mistakes and ultimately minimise overheads . This has been crucial for many venues we work with to overcome the countless obstacles faced this past year . Our
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