FREEDOMPAY
increased investment and strong awareness . What could be the reason ? Perhaps , an increasing number of merchants are struggling with the safeguard and execution of intelligent customer data and customer visibility . Or the task of implementing more advanced technology to gain that visibility is too great .
Whatever the reason , the irony is that if businesses don ’ t act now and re-evaluate their entire end-toend systems , standing still will only increase their vulnerability to data attacks and other security concerns , while at the same time risk losing customer loyalty and trust .
This report is just a snapshot of views toward cybersecurity in America ’ s business eco-system . That said , we believe it illustrates the challenges , opinions and actions merchants of all sizes are facing . Read the report to find out how cybersecurity is being tackled and prioritized as the world shrinks , and hackers and consumers become savvier .
Chris Kronenthal President , FreedomPay
www . freedompay . com
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