The World of Hospitality Issue 40 2021 | Page 10

10 THE WORLD OF HOSPITALITY
PRO ESPRESSO BAR

PRO Espresso bar

Coffee Bar
PRO Espresso bar opened just after the lockdown , at the height of this summer . machine but produces masterpieces based on espresso right in front of the visitor ’ s eyes ! in such a way that , right from the entrance , guest ’ s attention is drawn to the bar !
One of the characteristics that differentiates this cafe from the others is the use by the barista of compact Modbar machines instead of the classic ones .
Modbar is visually a single piston and a compact press . The cost and quality of this equipment is comparable to that of Tesla relatively to the vehicles . Therefore , the owners of PRO Espresso bar asked the founders of YUDIN Design studio to pay all their attention in the interior to the progressive devices and the skills of the barista , who is finally not hidden behind the
Even at the dawn of the concept development , the founders decided to entrust the interior and brand identity of the bar to the famous Ukrainian designers and owners of the studio YUDIN Design .
Vladimir and Aleksandr Yudin have been specializing in working for HoReCa for about 20 years and are able to create brand symbols that also reveal the essence of the locations .
According to their plan , the interior of PRO Espresso bar has no partitions or massive structures , but the entire space is organized
The design of the bar counter resembles the letter U and is a glass showcase under which the designers have laid 1300 tablets of coffee pomace !
The emphasis on professionalism can be easily traced in the naming proposed by Aleksandr and Vladimir Yudin ; “ PRO ” indicates that this is a brand for true connoisseurs of coffee and makes it clear the concept of the location : everything is about coffee here ! “ We designed a real hard-brewed coffee logo ! The letter “ O ”, in the form of a regular circle connected with a dash , resembles a holder ’ s lever , which is