THE ALEXANDRA BARCELONA HOTEL
Alexandra Barcelona has achieved to capture
in its continuous renovations, the local taste of
the city of Barcelona thanks to its meticulous
interior design and its different gastronomic
proposals. A cosmopolitan hotel committed to
transmit the style of life of the people of the
city. Its 116 rooms show off this original local
taste and the perfect symbiosis of tradition
and modernity. Many of them with the prized
hydraulic floor tile and modernist coffered
ceilings, live together with carefully selected
auteur design pieces.
The owners of the hotel have always wanted
to support social causes. Thus, for this
refurbishment they have collaborated with the
company Philarthropic, art consultancy firm
committed to social impact, creating the project
Searching for new rooms, where art is used
to evoke memories of the familiar collective
memory, through Mediterranean images, that
become imaginary windows to this sea inside
the rooms. The pictures collection satisfies its
aesthetic objectives and, in addition, becomes
its social responsibility campaign collecting
funds for a good cause. Because profits from
the purchase of these works and its possible
further sale to hotel guests, will be allocated to
make art therapy sessions for homeless people,
with a disease, who are or have been imprisoned,
hosted by the Obra Social Santa Lluïsa de
Marillac (Barcelona). All the pictures are from
Verónica Escudero and can be acquired through
the art platform www.koyac.net .
WEBSITE: www.curiocollection3.hilton.com
THE WORLD OF HOSPITALITY
77